Snowman offered for $2,500 on eBay; Assembly required

No bids yet

INDIANAPOLIS - Call it creative marketing. An Indiana snowman is up for sale on eBay, but there's some assembly required.

The posting shows a pile of snow with the caption, "Bloomington Indiana Snowman / Assembly Required / Pickup Only."

The seller says the do-it-yourself Frosty is "priced to sell" at $2,500.

But the reception has been chilly so far. As of Saturday afternoon, there were no bids.