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LIFE Magazine Returns
POSTED: 4:05 pm EDT September 22, 2004
Time Inc. is bringing back LIFE magazine in what the company said is its biggest magazine launch in history.LIFE is being reintroduced to more than 12 million readers nationwide as a weekend magazine insert in more than 70 newspapers.
The Oct. 1 debut issue features actress Sarah Jessica Parker as its cover story."We wanted to create a magazine that people would feel as well as read," said managing editor Bill Shapiro. "LIFE is designed to help people connect: from the images that capture a world of emotions, to tips and ideas to help people make the time they spend with friends and family more special."LIFE magazine was first published as a weekly in 1936.It stopped publication in 1972, but returned as a monthly from 1978 to 2000.The latest version of the magazine will feature the familiar red-and-white logo and photographs from the world's finest photographers.
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