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More Retailers Join 'Cyber Monday'
Some Stores To Offer One-Day Promotions
POSTED: 11:42 am MST November 19, 2007
WASHINGTON -- We've all heard about "Black Friday," the day after Thanksgiving when the malls are packed and some stores open early with big bargains to lure people in. A growing number of retailers are using the Monday after Thanksgiving, so-called "Cyber Monday," to promote online sales.The National Retail Federation said it found that nearly three-quarters of online retailers are planning special promotions that day.
Online retailers are expected to offer one-day promotions and special offers to bring holiday shoppers online. About a quarter of online retailers are offering free shipping on all purchases. Much of the shopping is expected to be done by consumers who are at work. The group is putting many of the special offers onto one site, www.cybermonday.com. According to the site, CyberMonday.com lists "the best deals from online retailers on Cyber Monday & throughout the year."
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